Sony and Microsoft recently announced they’ll partner on direct-to-consumer entertainment & AI solutions. The Sony Microsoft partnership will focus specifically on Microsoft Azure to support game and content streaming services — but also data center-based solutions for Sony’s game and content streaming.
The efforts will also include building better development platforms for the content creator community, according to Microsoft.
For semiconductors, this includes potential joint development of new intelligent image sensor solutions. By integrating cutting-edge image sensors with Microsoft’s Azure AI technology in a hybrid manner across cloud and edge, as well as solutions that leverage semiconductors and Microsoft cloud technology, the companies aim to provide enhanced capabilities for enterprise customers.
In terms of AI solutions, the parties will explore incorporation of Microsoft’s advanced AI platform and tools in Sony consumer products, to provide highly intuitive and user-friendly AI experiences. — Microsoft press release
“PlayStation itself came about through the integration of creativity and technology. Our mission is to seamlessly evolve this platform as one that continues to deliver the best and most immersive entertainment experiences, together with a cloud environment that ensures the best possible experience, anytime, anywhere,” says Kenichiro Yoshida, president and CEO of Sony.
“I believe that our joint development of future cloud solutions will contribute greatly to the advancement of interactive content.”
Other recent Microsoft news
Red Hat, Inc. and Microsoft have collaborated to offer Azure Red Hat OpenShift, which brings a jointly-managed enterprise-grade Kubernetes solution to a leading public cloud, Microsoft Azure. Azure Red Hat OpenShift provides businesses an on-ramp to hybrid cloud computing, enabling IT organizations to use Red Hat OpenShift Container Platform in their datacenters and extend these workloads to use the power and scale of Azure services.
Both Red Hat and Microsoft recognize the importance of hybrid cloud computing to modern IT, as organizations look to expand resources with public cloud infrastructure while maintaining existing on-premises investments.