Google is rebranding its G Suite group of productivity apps like Gmail, Meet, Docs, Sheets and more as Google Workspace along with a new user experience and new solutions as the company looks to better compete with Microsoft.
Along with the rebranding are new features designed to make the variety of workflow and productivity tools more integrated with one another and new pricing plans.
In July, Google announced a deeper integration of its core tools into a single unified experience, and that integrated experience is now available to all paying customers of Google Workspace, the company announced in a blog. That same experience will be made available to consumers.
Recent upgrades to Workspace – formerly G Suite – included making it easier for business users to connect with customers and partners via guest features in Chat and Drive, and the company is expanding on that with the ability to create and collaborate on a document with guests in a Chat room.
In Docs, Sheets and Slides, customers can now preview a linked file without having to open the tab to help users save time and avoid looking through their files to find something.
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Another new feature is the ability to @mention someone in a document to call up their contact details and quick actions like reaching out via email, chat or video.
The company already said it was bringing Meet picture-in-Picture to Gmail and Chat so users can both see and hear their coworkers while they work in those apps, but Google is also bringing that same feature to Docs, Sheets and Slides.
Aside from the new features, Google’s rebrand includes new four-color icons for Workspace apps like Gmail, Drive, Calendar, Meet and more.
Google Workspace will also be made available to the company’s education and nonprofit customers in the coming months. Education users can still access tools via G Suite for Education, while nonprofits can access them through the Google for Nonprofits program.
Google offers three basic pricing plans: Business Starter at $6 per user per month, Business Standard at $12 per user per month and Business Plus at $18 per user per month. Enterprises need to inquire about pricing.
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