• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

My TechDecisions

  • Best of Tech Decisions
  • Topics
    • Video
    • Audio
    • Mobility
    • Unified Communications
    • IT Infrastructure
    • Network Security
    • Physical Security
    • Facility
    • Compliance
  • RFP Resources
  • Resources
  • Podcasts
  • Subscribe
  • Project of the Week
  • About Us
    SEARCH
IT Infrastructure, News

5 Reasons Why You Should Choose a Cloud CRM for Your Business

If your business or org is considering customer relationship management, here are a few key cloud CRM benefits that might help cement your decision.

November 5, 2020 Akhilesh Kumar Nandwana Leave a Comment

Cloud CRM benefits

Customer relationship management is one of the most important aspects of a business. That’s precisely why enterprises invest a lot of money in selecting the right CRM tool.

In the last few years, cloud technology has revolutionized the way organizations have adopted CRM. According to an IBM report, in 2008, only 13% of organizations used a cloud-based CRM, but the share increased to 87% by 2017.

In addition to being agile, a cloud-based CRM also enables organizations to access data from anywhere from any device, which in turn helps a geo-distributed team accelerate the decision-making process.

According to a Grand View Research report, the global CRM market is estimated to grow up to USD 114.4 billion by 2027.

Owing to the enterprise digitalization and remote workforce requirements, a great deal of this growth will comprise implementation of cloud-based CRM tools.

Here are a few key cloud CRM benefits for businesses

1. Cost Efficient

Moving to a cloud-based CRM is a financially sound decision. It saves a huge, upfront investment on the infrastructure and allows the organization to outsource the maintenance work to a consultant at a fixed cost.

Unlike the traditional, on-premises model, organizations can operate on a pay-as-you-go subscription model.

2. Anywhere, Anytime Access

With organizations now spread across geographies, anytime-anywhere access is a primary requirement for efficient collaboration and faster decision-making.

Unlike on-premises CRM, the cloud-based CRM allows access to data from anywhere round-the-clock. This feature enables global teams to have less dependency on each other for data sharing and reporting and helps them save a lot of time that would have otherwise been wasted on coordination.

3. Always Up-to-date

Automatic updates in the cloud ensure that the CRM is always up-to-date with the latest features, including the latest security patches. In a traditional, on-premises CRM, updates must be proactively planned and executed.

Due to intensive planning involved in updating an on-premises CRM, major enhancement updates keep getting delayed.

4. Flexible

Very few on-premises CRM tools are flexible and channel-agnostic, whereas a cloud CRM offers a lot of flexibility. With cloud-based CRM tools, organizations can buy tailor-made solutions specific to their needs.

Related: The Market for Global SaaS Customer Relationship Management (CRM) is Growing

For example, small and medium enterprises can get started with the minimal features that can help them with their current work and expand their capacity eventually as needs grow.

With a Cloud CRM, if required, organizations even have the flexibility to downsize.

5. Easy Installation and Support

The best part about a cloud-based CRM is hassle-free implementation. A modern cloud CRM can be installed in significantly less time.

The only requirement is to have good internet connectivity. An organization moving to cloud CRM also doesn’t need to set up hardware, pay for servers and software maintenance, or expand their IT support team for maintenance.

Why you need the right implementation partner

Very much like any other technology investment, choosing the right implementation partner has a significant impact on the success or failure of a CRM implementation.

Akhilesh Kumar Nandwana is the vice president of business applications at Synoptek. He is a seasoned BizApp leader and has worked with leading organizations like HCL Tech, Microsoft, etc. At Synoptek, he currently handles a team of over 170 consultants across the ERP and CRM Services.

For example, Salesforce and Microsoft Dynamics CRM are both great cloud-based CRMs, and one may be a better fit for a business than the other.

However, organizations can only benefit from the CRM if it’s implemented and managed correctly.

The right CRM partner facilitates the organization in identifying the solution best fit for their organization, implementing the tool correctly, and driving the process and people-related changes for the CRM adoption to become successful.

Implementation support becomes doubly important when the organization is new to the cloud culture.

Related Content:

  • Barracuda networks ransomware, cyberinurance Ransomware Actors May Be Targeting Organizations With Cyber…
  • Bitwarden Secrets manager Bitwarden Releases Beta of Secrets Manager for DevOps…
  • AVer PTZ cameras, the PTZ310UNV2 and PTZ310UV2. AVer Introduces 4K 12X AI PTZ Cameras
  • Cisco Webex Board Pro, MIcrosoft Teams, Webex You Can Now Natively Run Microsoft Teams Rooms…

Free downloadable guide you may like:

  • Four IT Trends That Will Define 2023Expert Series: Four IT Trends That Will Define 2023

    Learn about four key technologies we identified as critical to your IT organization’s success in 2023, as well as how to invest in new innovations emerging from each.

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Get the FREE Tech Decisions eNewsletter

Sign up Today!

Latest Downloads

Four IT Trends That Will Define 2023
Expert Series: Four IT Trends That Will Define 2023

Learn about four key technologies we identified as critical to your IT organization’s success in 2023, as well as how to invest in new innovations ...

Harnessing the Power of Digital Signage
Harnessing the Power of Digital Signage

Choosing the best solutions for messaging, branding, and communicating in today’s content-everywhere landscape

Blueprint Series Cover: What works for hybrid work
Blueprint Series: What Works for Hybrid Work

Download this free resource to learn about how IT leaders can effectively manage and implement a hybrid work model.

View All Downloads

Would you like your latest project featured on TechDecisions as Project of the Week?

Apply Today!
Sharp Microsoft Collaboration HQ Logo

Learn More About the
Windows Collaboration Display

More from Our Sister Publications

Get the latest news about AV integrators and Security installers from our sister publications:

Commercial IntegratorSecurity Sales

AV-iQ

Footer

TechDecisions

  • Home
  • Welcome to TechDecisions
  • Subscribe to the Newsletter
  • Contact Us
  • Media Solutions & Advertising
  • Comment Guidelines
  • RSS Feeds
  • Twitter
  • Facebook
  • Linkedin

Free Technology Guides

FREE Downloadable resources from TechDecisions provide timely insight into the issues that IT, A/V, and Security end-users, managers, and decision makers are facing in commercial, corporate, education, institutional, and other vertical markets

View all Guides
TD Project of the Week

Get your latest project featured on TechDecisions Project of the Week. Submit your work once and it will be eligible for all upcoming weeks.

Enter Today!
Emerald Logo
ABOUTCAREERSAUTHORIZED SERVICE PROVIDERSTERMS OF USEPRIVACY POLICY

© 2023 Emerald X, LLC. All rights reserved.