• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

My TechDecisions

  • COVID-19 Update
  • Best of Tech Decisions
  • Topics
    • Video
    • Audio
    • Mobility
    • Unified Communications
    • IT Infrastructure
    • Network Security
    • Physical Security
    • Facility
    • Compliance
  • RFP Resources
  • Resources
  • Podcasts
  • Subscribe
  • Project of the Week
  • Latest News
  • About Us
    SEARCH
Facility, News

The Market for Global SaaS Customer Relationship Management (CRM) is Growing

Technavio research says the global SaaS customer relationship management - CRM market - will grow 33.15 billion between 2019-2023.

November 15, 2019 TechDecisions Staff Leave a Comment

global saas CRM market

The global SaaS customer relationship management (CRM) market is expected to post an incremental growth of USD 33.15 billion during the period 2019-2023, according to the latest market research report by Technavio.

The increasing adoption of SaaS CRM by SMEs will be one of the major drivers in the global market, predicts their report.

The integration of analytics into SaaS CRM will have a positive impact on the market and contribute to its growth significantly over the forecast period, says Technavio.

The integration of analytics into SaaS CRM will be one of the critical trends in the global market.

Customer data from e-mails, social media, and other platforms can be captured and analyzed using SaaS CRM. Moreover, SaaS CRM incorporated with analytics helps to build strategic marketing decisions by providing critical insights about consumer behavior patterns, says the company.

The use of analytics in SaaS CRM helps enterprises in gaining a complete business overview, which can accelerate business agility and innovation.

“Therefore, the integration of analytics into SaaS CRM is one of the key SaaS customer relationship management market trends, which will drive its growth in the coming years.”

More from the research:

This market research report segments the global SaaS CRM market by end-user (retail, BFSI, manufacturing, telecom and IT, healthcare, and others) and geographical regions (North America, Europe, APAC, South America, and MEA).

The North American region led the market share in 2018, followed by Europe, APAC, South America, and MEA respectively. During the forecast period, the North American region is expected to maintain its dominance over the global market. This is due to the use of public cloud services by enterprises, increasing need for analysis of customers’ information, and the presence of large cloud service providers in the region.

Read Next: What is Unified Communications as a Service (UCaaS)?

Tagged With: CRM, Software as a Service

Related Content:

  • Log4j, Most Exploited Vulnerabilities Log4Shell Exploitation Continues, Agencies Warn
  • Microsoft TAP Microsoft Releases Temporary Access Pass For Time-Limited Passcodes
  • Owl Labs' Meeting Owl 3 Owl Labs Launches Meeting Owl 3 Camera Device,…
  • Microsoft Servicing Profiles Admins Now Have More Control Over Microsoft 365…

Free downloadable guide you may like:

  • Windows 11Blueprint Series: Upgrading to Windows 11

    Upgrading end users to Windows 11 could be one of the most challenging tasks IT has to face in the coming years. Although the new version is touted to provide many benefits, including some important security enhancements, when and how to roll out the upgrade will vary significantly by organization.

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Get the FREE Tech Decisions eNewsletter

Sign up Today!

Latest Downloads

Windows 11
Blueprint Series: Upgrading to Windows 11

Upgrading end users to Windows 11 could be one of the most challenging tasks IT has to face in the coming years. Although the new version is touted...

The State of the IT Department in 2022

The role of the IT professional has shifted from one that supports the business to one that is deserving of a seat at the table when it comes to ma...

Hybrid Work Challenges
The Three Most Common Hybrid Work Challenges Two Years Into the Pandemic

Many of us have been working in a hybrid environment for two years now. Our editors thought this would be a good time to take a look at what’s work...

View All Downloads

Would you like your latest project featured on TechDecisions as Project of the Week?

Apply Today!
Sharp Microsoft Collaboration HQ Logo

Learn More About the
Windows Collaboration Display

More from Our Sister Publications

Get the latest news about AV integrators and Security installers from our sister publications:

Commercial IntegratorSecurity Sales

AV-iQ

Footer

TechDecisions

  • Home
  • Welcome to TechDecisions
  • Subscribe to the Newsletter
  • Contact Us
  • Media Solutions & Advertising
  • Comment Guidelines
  • RSS Feeds
  • Twitter
  • Facebook
  • Linkedin

Free Technology Guides

FREE Downloadable resources from TechDecisions provide timely insight into the issues that IT, A/V, and Security end-users, managers, and decision makers are facing in commercial, corporate, education, institutional, and other vertical markets

View all Guides
TD Project of the Week

Get your latest project featured on TechDecisions Project of the Week. Submit your work once and it will be eligible for all upcoming weeks.

Enter Today!
Emerald Logo
ABOUTCAREERSAUTHORIZED SERVICE PROVIDERSTERMS OF USEPRIVACY POLICY

© 2022 Emerald X, LLC. All rights reserved.