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Microsoft Begins Rolling Out DALL∙E-Based Image Creator in Bing

Microsoft's Bing Image Creator is a new AI-powered image generator that runs on an advanced version of the DALL∙E model.

March 21, 2023 Zachary Comeau Leave a Comment

Bing Image Creator
Courtesy/Microsoft

Microsoft is continuing to roll out advanced AI tools from ChatGPT creators OpenAI, and is now introducing the Bing Image Creator, a new AI-powered image generator included in the new Bing that runs on an advanced version of the DALL∙E model.

According to Microsoft, this allows users to create an image simply by using their own words to describe the picture they want to see, allowing users to generate both written and visual content in Bing Chat.

Users in the Bing preview will begin to see Bing Image Creator fully integrated into the chat experience, initially rolling out in Creative mode. Users can type in a description of an image, provide additional context and choose an art style. Image Creator will then generate an image based on those inputs.

Image Creator will also be available in Microsoft Edge, which the company says makes Edge the first browser with an integrated AI-powered image generator.

Like ChatGPT, Bing and other text-based generative AI tools, Microsoft says it is taking a responsible approach to Image Creator, ensuring OpenAI’s safeguards and additional protections such as controls designed to limit the generation of harmful or unsafe images.

“When our system detects that a potentially harmful image could be generated by a prompt, it blocks the prompt and warns the user,” the company says in a blog.

In addition, Microsoft will make it clear that images are generated by AI via a modified Bing icon in the bottom left corner to help indicate that the image was made using Image Creator. Microsoft says it is working with OpenAI on other mitigations in this area.

To start, Microsoft is rolling out the Image Creator in a phased approach by piloting with preview users before expanding more broadly. Image Creator will only be available in the Create mode of Bing Chat, but Microsoft will make it available in Balanced and Precise mode over time.

Microsoft is also making Stories and Knowledge Cards 2.0 available to all Bing users. According to the company, Stories provide another way to search and interact with content, offering images and short videos.

Knowledge Cards 2.0, meanwhile, is an AI-powered infographic-inspired experience designed to provide fun facts and key information at a glance, the company says. The new experiences includes interactive content like charts, graphs, timelines, visual stories and more.

Bing Image Creator integrated into Bing chat will begin to roll out to Bing preview users on both desktop and mobile starting today, the company says. Those not in the new Bing preview can access Image Creator at bing.com/create.

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Tagged With: AI, Bing, Generative AI, Image Generator, Microsoft, Open AI

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