QLED TVs are all the rage, and Samsung Electronics Co., Ltd. is providing customers with more options than ever. Its newly announced 2019 TV line includes QLED 4K and 8K models, is a wide range of sizes, new designs, and smart TV upgrades.
“Our 2019 QLED line is designed for users who want the best combination of picture quality, smart TV capabilities and design,” says Andrew Sivori, vice president, TV Product Marketing, Samsung Electronics America. “This year’s lineup represents our largest screen size offering ever. It brings together innovative feature enhancements and exciting content and service partnerships to deliver a truly groundbreaking viewing experience and unprecedented value.”
Including more ultra-large screen TVs in its lineup is part of a wider strategy at Samsung due to consumer demand. According to global business information provider IHS Markit, the market for 75-inch or bigger TVs recorded 2.1 million units in 2018 and is expected to grow by 43% to 3 million units this year and to 5.8 million units by 2022.
“We have witnessed our customers’ unfaltering confidence and affection towards Samsung QLED TVs within the past year,” adds Jongsuk Chu, executive vice president of Visual Display Business at Samsung Electronics. “This year, our 8K and 4K QLED line-ups are widening the gap in the market for ultra-large TVs. We are proud to deliver our most innovative and immersive lineup to date, and to give users more than they ever thought was possible before.”
The 2019 QLED 4K line spans four series—Q60, Q70, Q80 and Q90—that range from 43 to 82 inches. They join the 2019 QLED 8K line, which is available in five sizes ranging from 65 to 98 inches.
Samsung is also enhancing its design-focused lifestyle TVs: The Frame, which features the Samsung Art Store, the world’s largest art platform for TV, of 1,000+ works of art and interchangeable bezels for owners to customize to their aesthetic, and The Serif, which features a bold, post-modern design that makes a statement in any room. New for this year, The Frame and The Serif feature superb QLED picture quality along with new Smart features in a variety of sizes.
The 2019 Q80 and Q90 feature ‘Ultra Viewing Angle’ technology, which restructures the TV’s panels so the backlight passes through the panel with lights evenly onto the screen. Engineered to reduce glare and enhance color, Ultra Viewing Angle provides a vibrant picture regardless of the viewing position.
In addition, Q70, Q80, and Q90 models offer Direct Full Array technology that uses a panel featuring concentrated zones of precision-controlled LEDs. These LEDs adjust automatically to display deeper blacks and purer whites, delivering stunning images with pristine contrast.
A More Intelligent Quantum Processor
Q900 Series 8K TVs incorporate Samsung’s proprietary Quantum Processor 8K, which upscales lower resolution content to stunningly crisp 8K while also allowing for playback of native 8K content. This year’s models also utilize the Quantum Processor 8K that optimizes audio and video to the specific content on the screen. It can also create an even more detailed sound experience by tailoring the audio settings to the specific layout of the room.
Samsung’s new QLED 4K models also feature their own proprietary Quantum Processor 4K. No matter the resolution of the source content, the Quantum Processor 4K can use AI upscaling to deliver improved brightness, picture quality and sound optimized for each scene.
A More Customizable Ambient Mode
Introduced in 2018, Samsung’s award-winning Ambient Mode returns to Samsung’s 2019 QLED 4K and 8K TV models. For the first time ever, Ambient Mode is also available on the Serif TV.
Ambient Mode complements any space by turning a blank screen into a decorative or informational display when the TV is not in active use. It can provide useful daily information, like the time, weather forecast, or that day’s headlines. It can also display artistic content like photos and works of art.
This year, Ambient Mode offers users an even greater variety of artistic and decorative pieces for the home, through new decorative patterns, photos, and artwork, and mattes, as well as new ways to display information on the TV.