GoPro — early 2010s
Personal camcorders have waxed and waned in popularity. But with the rise of Youtube and vlogging, a new wave of cameras hit the scene. These were designed to keep capturing the action as simple as possible, while maintaining rugged-yet-clean design.
This product’s importance lies in its symbiosis with video: Youtube has placed an increasing importance on video in most markets one can think of.
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