If you’ve been to any one of the many A/V industry trade shows you know that there are utilitarian booths that manufacturers build just to show their wares. Then there are the booths that draw you in because of their thoughtful design which support the mission of the company and products as well as creates interactive experience for the attendee. AMX has always been known for having a dynamic booth and showcased an all new look at InfoComm this year.
The team at AMX responsible for the booth design had a unique opportunity to give back to the community. AMX recently completed the installation of the Playhouse Theater playhouse in the 18th annual charitable event, 2013 Parade of Playhouses at NorthPark Center in Dallas which runs from August 2-18. AMX partnered with exhibit house, Southwest Displays & Events of Carrollton, Texas, to build this year’s dual-purpose playhouse/outside home theater joining a host of other creative playhouses built and donated by local companies. The event raises funds for Dallas CASA (Court Appointed Special Advocates), an organization of volunteers dedicated to helping abused and neglected children have safe, permanent homes.
“We all look forward to this project every year because of the cause – helping abused children have safe, said Jeff Kindig, AMX Vice President, Marketing Strategy. “But in the end, we do it because it gives us the opportunity to be creative, think outside of the box and build something for just for kids.”
This year’s Playhouse Theater playhouse ensures fun for both kids and adults. Playhouse Theater is the perfect place to climb and play all day. But when dusk falls, it converts into the perfect backyard home theater complete with a Visio 70-inch LED 1080p HDTV and audio system and a Sony Blu-ray player. It connects to any residential wireless network to stream movies and TV from any of the popular online services. “We couldn’t help geeking the playhouse out with technology like a 70-inch display because we knew it would be a hit with the kids and parents alike,” said Tony Couzelis, AMX Director, Market Engineering. “There’s no doubt the kids receive the better end of this deal because they get to play by day and watch movies by night,” said Chris Bruce, AMX Marketing Tradeshow Manager.
“This was the perfect win, win – we get to use our expertise to build the playhouse and a great charitable cause gets to use the money raised to benefit the children,” said Chad Bishop, from Southwest Displays & Events.
From August 2-18, the community is welcome to visit NorthPark Center in Dallas, Texas, and purchase raffle tickets for any of the playhouses displayed throughout the center. Raffle tickets are $5 each or five for $20. Raffle tickets may be purchased at the event ticket tables at NorthPark or online.
“Parade of Playhouses gives children who come to NorthPark the chance to win a fabulous playhouse,” said Beverly Levy, Dallas CASA President and Executive Director. “At the same time, it gives abused and neglected children the best chance of having the safe and loving homes they’ve dreamed of.”